Privacy Policy

Tampa Bay Dermatology ("we," "us," or "our"), a division of Premier Dermatology, LLC, is committed to protecting the privacy of our patients and website visitors. This Privacy Policy describes the types of information we collect through our website at tbderm.com and how we use, share, and safeguard that information.

Information We Collect

We may collect the following categories of information when you visit our website or interact with our services:

• Personal Information You Provide: name, email address, phone number, and any other details you submit through our online appointment request or contact forms.
• Automatically Collected Information: IP address, browser type, device type, operating system, pages visited, time spent on pages, referring URL, and other standard web analytics data.
• Cookies and Tracking Technologies: We use cookies, pixel tags, and similar technologies — including Google Analytics and Google Tag Manager — to analyze website traffic and improve your experience. These tools may collect anonymized or pseudonymized usage data.

How We Use Your Information

We use the information we collect for the following purposes:

• To respond to appointment requests and patient inquiries
• To operate, maintain, and improve our website
• To analyze website usage and optimize our content and services
• To comply with legal and regulatory obligations
• To send appointment reminders or practice updates (with your consent)

Cookies and Analytics

Our website uses Google Analytics and Google Tag Manager to collect anonymized usage data. These services may place cookies on your device to track interactions with our website. You can manage cookie preferences through your browser settings. For more information on how Google uses data, visit Google's Privacy Policy.

Information Sharing

We do not sell your personal information. We may share information in the following circumstances:

• Service Providers: We share data with trusted third-party vendors who help us operate our website, process appointment requests, or analyze website performance (e.g., Google Analytics, our hosting provider).
• Legal Requirements: We may disclose information when required by law, court order, or governmental regulation.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

Data Security

We implement reasonable administrative, technical, and physical safeguards to protect the information we collect. However, no method of transmission over the Internet or electronic storage is completely secure. We cannot guarantee absolute security of your data.

Your Rights

Depending on your location, you may have the right to:

• Request access to the personal information we hold about you
• Request correction or deletion of your personal information
• Opt out of certain data collection practices
• Withdraw consent for communications

To exercise any of these rights, please contact us using the information below.

Children's Privacy

Our website is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13 through our website. If we learn that we have inadvertently collected such information, we will take steps to delete it promptly.

Third-Party Links

Our website may contain links to third-party websites, including our Patient Portal, online bill pay, and Google Maps. We are not responsible for the privacy practices of these external sites and encourage you to review their privacy policies.

Changes to This Policy

We may update this Privacy Policy from time to time. When we make changes, we will update the "Effective Date" at the top of this page. We encourage you to review this policy periodically.

Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us: